PR Moxie

I know I’m terribly behind in my traditional blogging posts…but I’m torn!  I’m ‘microblogging’ on a daily basis – 1-4 times a day actually – on the fastest growing social media phenomenon – Twitter (www.twitter.com).  I am trying to balance the social interactions on the million-dollar question of “What are you doing?” with completing a phone follow up campaign for a media relations client or completing a new business proposal etc. 

I’m a big fan of Twitter – as a company we’ve landed a new piece of business out of relationships that my business partners and I have established and we’ve aligned ourselves with many creative types that have deepened our stable of marketing experts.  We’ll now be able to service our clients better because of these relationships…all because @MrChristopherL tweeted about his latest bacon craving or @mediapirate may provide insight to his favored heavy metal bands.  How, pray tell, can these obscure pieces of information convert into tangible business?  Ahhhh the beauty of social media is that sometimes to cut through all the clutter and clatter of today’s fast paced society – it comes back to the basic necessity that people like to do business with people they know, like, trust and respect.  Tools like Twitter, like a child’s bead necklace, allow these connections to snap together. 

So tell me – what are you doing?  Drop me a Twitter line @PRMoxie and we can start to follow each other’s tweets!

Mary